"Travel Opens Your Heart, Broadens Your Mind And Fill Your Life With Amazing Stories To Tell!!"
The most important thing any travel website needs to flourish is the beloved readers. Thus, the impression you put on your audience has to be very impactful. Otherwise, how are they going to look for your blogs in the future? Some of you might wonder that you started the blog to share your stories and not to get into technical stuff. Like what is the need to perfect the content or improvise it? But you will need to learn all this to spread your stories to more people. Moreover, every new blogger comes across the term SEO quite early in their blogging journey.
The term stands for Search Engine Optimization. Too technical! Right? These words somehow scare away people and they prefer ignoring it. However, SEO is not that hard to understand. And if you know what you are doing, it eventually turns out much easier to implement as well. Therefore, to make SEO easy for you, we are here with a detailed guide about the topic. The tips and techniques in this tutorial will answer all your queries and doubts about SEO. To start with, take a closer look at what SEO means and how it works.
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ONE TICKET PLEASE!
Hey Folks! I am Kaustubh! Founder of ‘One Ticket Please’ and I welcome you to my website. Here I present you with my travel experiences and adventures. To give exquisite details about the way to reach the destination and also pinpoint the ethnic attractions.
What Is SEO?
As stated earlier, SEO means Search Engine Optimization. Let’s break down the term one by one. Firstly, a Search Engine is a browser you use. It can be Google, Yahoo!, Etc. or whatever you use on your device to search for things on the internet. Consider, you are looking for the best hotels in Bali. Now as you type in the words, there is a list of articles that appear on your screen automatically. Ever wondered what makes these sites arrange in this way? Why is a particular site ranked at the top and the other side happens to be on, say page 5?
This is where Optimization comes into the spotlight. The web page that appears on the top of the list is enhanced and improvised so well that it gained a lot of audiences. This can be termed as high traffic on a web page. These websites have good quality content that the viewers find very amusing. Thus, the higher the traffic, the better the ranking! Therefore, SEO is the way to increase site traffic and get more audience so that your page ranks top on the search engine. This way your content reaches more people and is easily recognized.
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The changing wave of traditions in each part of India makes it even more delightful and fascinating. A journey to incredible India will put an unforgettable and vibrant impression on you forever.
How does Search Engine Optimization works?
Consider that you want to go on a safari in Africa. When you open your browser, or Search Engine(basically, Google), you type in “Safari In Africa” in the search box. The Search Engine then sends the crawlers all the pages that are related to these words. Moreover, these crawlers look at the quality of the content and traffic on that web page. By analyzing these statistics, the crawlers get back to the search engine and produce the results. Thus, what we see on our screen is the statistically analyzed list of data that points towards safari in Africa.
Furthermore, there are two important things to keep in mind from this work. First, the crawler needs to understand what content is written on your site. If the crawler can easily figure out what your blog page is about, it will show your page on top. Second important thing is that your travel blog should have good statistics. It means that the overall performance of your site is taken into consideration as well. The traffic has to be organic and numbers should be good enough to impress your search engine. All this can be achieved with the help of SEO. You should practice good SEO techniques to reach more audiences.
Now that you have got an overview of what SEO is and how it works, it’s time for you to learn the techniques and also implement them. To make your blog SEO friendly, first, you need to befriend SEO as your biggest tool. Following are some of the tips and ways you can make your blog rank the search engine. However, these aren’t the only ways to do it. You can try and experiment until you find what works the best for you. Furthermore, the tips mentioned here are really basic yet very important to get going for a great SEO score.
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SEO Tip 1: Focus on The Idea
The most basic yet important step of all is to focus on your ideas. We are not suggesting extreme brainstorming sessions before writing a blog. But there should be a clear purpose that the blog serves. To be honest, no one ever approves content that is written on a vague idea. Narrow down your thoughts and be specific. It is really important because this directly affects the quality of your blog. Therefore, you must understand and analyze the topic. Furthermore, keeping the liking of the audience in view is important. How else are you going to get more traffic if you do not understand your viewers? Most importantly, the content must be engaging and to the point so that you keep getting traffic.
SEO Tip 2: Be A Good Blog Architect
This step is where some beginners mess up. Moreover, it is thoroughly linked with the previous step. When we say that the blog must be presentable, it is not just the design or the fancy stuff. There is more to that. Firstly, there is the need for proper structure to the blog. In simple words, there should be defined positions for headings, sub-headings, images, videos, and everything that goes on your blog post. The two important parts of your content will be the body of the blog and the concluding part. Finally, a proper introduction to the topic and a better conclusion to your idea should be mentioned in the blog. Consequently, the readers will know that your content is significant because it perfectly defines everything.
SEO Tip 3: Design Of The Blog
The design of the blog is like a cherry on the top of the blog’s structure. Since the structure of a blog is defined properly, it is important to make it presentable. Your blog post needs to look appealing. This can be done by choosing an appropriate theme for your site. The details about this are mentioned in the previous tutorial blog; the setting up of your travel blog site. Moreover, you should pay attention to how you write paragraphs and headings for particular topics. Your blog should not be a single monotonous paragraph that goes with just one heading. Make sure to add good-quality images and subheadings to your blog post. This will help the reader navigate through your post easily.
SEO Tip 4: Use Keywords Wisely
The ultimate titan in the work of SEO is the “KEYWORD.” The one who understands the correct use of keywords can excel in SEO. Firstly, the keywords are nothing but the words that you type in while searching for something. However, it is not as easy to use them with blogs as it sounds. Moreover, to make your website rank in the search engine, you need to use these keywords wisely. Since there are tons of blog posts already made on a similar topic that you are going to write on, keywords help you a lot here. The right keywords help the search engine to understand that your web page offers the exact information someone searched for.
Also, if you want to get the keyword for a particular topic, then you can search it for free on Google Keyword Tool. Various other paid options help you with the keywords. The deal here is to find a keyword that has less competition so that your site can rank easily. The keywords with more competition mean that a lot of other bloggers(who probably have more traffic than you do) are using it. This is something that beginners at blogging should avoid. You will get familiar with this and as the performance of your site improves, move towards the high competition keywords.
SEO Tip 5: Download YoastSEO Plugin
A little help from this wonderful WordPress plugin is all you need to get started with SEO. YoastSEO is the SEO-related plugin that helps to improve the overall SEO of your blog posts. If you are using the free version, then YoastSEO will be providing you with the basic suggestions to improve the SEO of your travel website. However, there are some amazing features that you can experience in the premium or the paid version of this plugin. YoastSEO shows you the score of your blog post in terms of SEO and gives suggestions. You can then make changes accordingly and improve the SEO of your site. This plugin makes it easier to find your mistakes which eventually saves your time and effort.
SEO Tip 6: Use Google Analytics and Google Console
Earlier we talked about the better statistical performance of your site. This suggests that your site should get organic traffic and a consistent amount of visitors every single day. Are you puzzled and don’t know how to keep a track of your website’s performance? To help you out, google offers two of its best and free services to track your website. Google Analytics and Google Console are these two important services. Google Analytics keeps the record of the traffic your site gets and what type of audience you have. Moreover, Google Console helps the search engine to locate your site and verify its presence. You can have these statistics on your WordPress dashboard as well. This will make you monitor your travel blog’s improvements easily.
SEO Tip 7: Backlinks and Guest Posts
The techniques we discussed earlier were all related to what happens on your site. However, this step is more of an off-site SEO approach. To bring more traffic to your website organically, you can ask for a helping hand from a fellow established blogger. There are various websites where you can write a guest post. Firstly, make sure that the website you are approaching has a better ranking than yours. Then, take permission from fellow bloggers about the guest post and create quality content that they would post on their site. Now you can mention your guest post on your site. This suggests that you have got the link from an established website to your own. This is called “backlinking.” Thus, when Google looks up your content, it automatically understands that an authoritative site entrusts you. This eventually improves your rank and site traffic.
SEO Tip 8: Inbound and Outbound Links
Apart from the backlinks, there is something more you can do to engage the audience in your content. While you publish your post, make sure to add links to your previous blogs. A link to 2 or 3 of your blogs will do. This will help the audience to jump from one of your content to another. This is what we call inbound links. Furthermore, you can put a link to another website on your blog according to the relevance. These are called outbound links. Thus, your audience can get from one useful content to another at ease.
SEO Tip 9: Be Consistent With Your Work
A word of advice that every blogger will give is “Stay Consistent.” We would also suggest that being consistent from the start will help you in the future. A search engine like Google takes note of this thing. They analyze which websites put the content more frequently. Thus, being consistent makes your site to be among the ones who give fresh content more often. Also, being regular at your work will help you understand more about blogging. However, this will be followed by someone who is serious about their work and wants people to know more about their stories.
SEO Tip 10: Quality Over Quantity, ALWAYS!
The last thing to keep in mind is the quality of both the content and the traffic. Thinking that more content will help you rank on the search engine is quite wrong. It has always been about the quality of the post rather than the quantity of them. It is suggested that you post at least twice a week as a beginner and then be more often as you go. Moreover, organic traffic is the key to spread your content. There are ways to bring more traffic to your site. Just spend the dollars and there you go. But that will never help you in the long run. So focus on the quality of your audience as well to improve the SEO of your site.
These are some basic approaches and tips we follow ourselves and suggest the same for you. Blogging is a gradual process and no overnight success will strike you in this field. However, improving yourself and your skills to get the quality content out is something you can work on. SEO is not too difficult to manage. You will need some time to get familiar with this but you will grow as you learn. Let us know your thoughts about this and tell us your thoughts and doubts. We will be more than glad to help you and see you grow!!
Happy Travel!
10000% helpful blog. These kinda genuine blogs are what we need to start up with our website .
Thank you @OneTicketPleaseBlogs
10000% helpful blog. These kinda genuine blogs are what we need to start up with our website .
Thank you @OneTicketPleaseBlogs